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Nostalgia, Imagination and Chocolate- Rococo and Roald Dahl

When & Where

12:00 - 12:35, Monday 5th September 2016
Speciality Chocolate Live Theatre

Theme

Signature Series

Speakers

Sam Smallman

Level

As we develop consumers attitudes to flavour profile, palette and food pairing it is vital that we highlight the importance of emotion and nostalgia when developing individual products and ranges. Showcasing Rococo’s collaboration with Roald Dahl as part of DAHL 100, Sam Smallman explores how Dahl’s characters and stories became re-imagined into chocolates that Wonka himself would be proud of.

What will you learn?

1. Highlighting new core range of Rococo products
2. Helping understand the importance of emotion and nostalgia in food production
3. How concept, design and flavour should always go hand in hand
4. Flavour pairing
5. Chocolate knowledge