In large scale retail trade Lauretana is present with 3 packagings: PET
with the unmistakable blue 1500 ml, 1000 ml packaging and the small
packaging dedicated to the world of fitness. All these packagings
permit to satisfy each requirement of hydration.
The new line has been presenting with a new look which includes both
ergonomics and the labels of the battles since the beginning of 2019.
The new label, brighter and with a lighter graphic line, permits to
perceive at first sight the purity of Lauretana water thanks to the clear
image of the mountains. Moreover we must add the touch, the grip
point has been reinforced to make easier the consumption.
Besides it is distributed with a new look, the shrink-wrap enables
consumers to see the product clearly.